Who is the American sports fan of today? 

How will the next decade change consumer expectation around the ideal viewing experience?

In this new whitepaper, Deltatre unveils how operators will break fresh ground in transforming the way America watches sport.

A new digital decade - the evolution of the US sports fan

Based on a comprehensive survey of US sports fans, this report reveals:

- How many hours of live sport are consumed in a typical US household every week

- What users crave from their sports viewing experience "beyond the game itself"

- How much is spent on live sport by American consumers on average

And many more insights on the behavioural makeup of the average US sports consumer.

Original research; 

exclusive insights

The 2026 FIFA World Cup. The 2028 Summer Olympics. 

Two global sporting events that will help accelerate the transformation of US sports consumption. Learn how in Deltatre's latest report.

A decade unlike anything we've ever seen before.


Deltatre is the global leader in fan-first video experiences and is trusted by the world’s largest sports federations, leagues, and media companies.